Brian Mena
All cases

KairosWorks Service

KairosWorks Service

Specialized deboning staff: agile hiring for the meat processing industry

The problem

Meat processing companies in the Iberian Peninsula struggle to find qualified deboning staff. The shortage of specialized professionals causes production delays and lost contracts.

What I did

Specialized staffing service with trained, available professionals. Trilingual corporate website (PT/ES/EN) with Sanity CMS to publish offers and manage content without technical dependency.

The result

Professional B2B platform solving seasonal staffing in meat processing (peaks Oct-Dec, Jun-Aug). Differentiators: modern trilingual app vs. competitors' static websites, CMS-driven content, Iberian Peninsula focus. Pages shipped: homepage with video hero, services with process timeline, team, contact with email integration, CMS blog, job listings, and legal pages.

The same, for your business

  • A clinic that shows up first when people search «dentist near me».
  • A garage that gets calls from Maps.
  • A law firm that comes up when someone asks an AI assistant.
Technical details

Architecture

  • Trilingual internationalization (PT/ES/EN) with next-intl and SEO routes per language
  • Dual i18n strategy in Sanity: document-internationalization for blog + internationalized-array for services/FAQ
  • AI-assisted development: Claude Code as engineering partner with persistent memory
  • Custom skills system for domain context (meat industry terminology, CMS patterns, i18n)

Technical decisions

  • Next.js 16 over alternatives: App Router required for modern i18n
  • Sanity over Contentful/Strapi: GROQ flexibility and polished Studio
  • next-intl over next-i18next: proper App Router support
  • Resend over SendGrid: cleaner SDK and simpler setup
  • Portuguese as default locale: company HQ in Portugal

How it was built

Trilingual B2B platform built solo with Claude Code as engineering partner. The pair programming model with persistent memory (claude-mem MCP) and custom skills system enabled team-speed development. next-intl was chosen over next-i18next for native App Router support. Sanity required a dual i18n strategy: document-internationalization for blog posts and internationalized-array for services and FAQ.

Tech stack

  • Next.js 16
  • React 19
  • Tailwind CSS
  • Sanity CMS
  • Framer Motion
  • TypeScript

Features

  • Publish job offers without touching code - integrated Sanity Studio visual panel
  • Reach the entire Iberian market - website optimized for Portugal, Spain, and international
  • Contact form with automatic emails - receive requests instantly in your inbox
  • Professional design that builds trust - smooth animations and premium branding
  • Integrated WhatsApp for immediate contact - convert visits into conversations
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